Why do platforms earn a trading fee?

The trading fee offers Twitter and other social platforms a permanent new income stream, without any up-front or maintenance costs.

By simply adding a "buy on Ideamarket" feature to their UI, Twitter can dramatically increase that income stream — and save millions of dollars per year on content moderation.

Making censorship unnecessary

The trading fee rewards social platforms like Twitter for using Ideamarket as a public, risk-backed content moderation protocol, relieving them of the impossible burden of truth-arbitership.

The trading fee also offsets potential losses from de-prioritization of the ad model.

(For smaller platforms, income from Ideamarket's trading fee could make or break their entire company.)